Ready to level up your marketing game?
Let's add motion to your toolkit and watch your analytics explode
95%
Improve brand recall by
157%
Increase organic traffic by
80%
Boost conversion rates by
Animated video isn't a trend,
it's an ROI driven strategy
Chief Marketing Officer
Cloudsphere
Peter Lunk
I never had to worry about things getting done as she was always sending updates on what she was working on. The end results were amazing, highly recommend!!
Kelly got back to me quickly and asked some questions about the project I hadn't considered, which helped me feel like she was invested in the success of the project.
I need this
What's included
- Brands & organizations with an established brand guide who want to expand current brand collateral to include animated assets (OR you are currently going in the process of rebranding)
- You either lack time or skill (or both) to create these yourself.
- Expand your reach through increased brand awareness, website traffic & conversion.
- You like my style. You've checked out my previous work.
- You are comfortable with my process & timeline, this is a good fit for you
- You are ready to invest a few weeks into a collaborative, comprehensive design & animation process.
Who this is for
Stand out like a pro with animated assets you can use on your website, online training, video podcasts, or special events. Animated Logos, backgrounds, bumpers, etc. Expand your existing collateral to include motion as an integral part of your brand.
Timeline: 4 weeks
I need this
How it works
Logo Animations
- Looping logo animation (white, black & colour)
- Longer ident with strapline animation (white, black & colour)
- Vertical indent with strapline animation (white, black & colour)
Secondary Elements
- Animated backgrounds
- Secondary animated elements
Broadcast Elements
- Intro & Outro bumpers (editable text)
- Lower Third (editable text)
- Chapter Card (editable text)
- Talking points (3 variations = 1 full screen, 1 left & 1 right)
- 3 Traditional wipes
Included
I need this
Why you'll love it
Week 2:
Week 3:
Week 4:
Design draft revisions, logo animation drafts, animated background drafts
Animation revisions, animation drafts for broadcast elements & secondary elements
Final tweaks & sign off, final delivery & launch support
Week 2: Design draft revisions, logo animation drafts, animated background drafts
Week 3: Animation revisions, animation drafts for broadcast elements & secondary elements
Week 4: Final tweaks & sign off, final delivery & launch support
Schedule
- To ensure a seamless design process, all template content (brand style guide, logos + other brand assets, etc.) are due the Monday prior to your start date (1 full week prior).
- We'll have a Kick-off Call the Wednesday prior to your start date to review your content and answer any questions.
How it works
Back
I need this
Your Investment
- Improve brand credibility & recall with professional animations specifically designed & animated for your content needs and brand aesthetic
- Design freedom to enhance up your content without needing animation skills
- Stand out in the marketplace with animated assets
- Capture your audiences attention with motion
- Drive more traffic to your website than still images alone
- Delivered in a variety of formats that is compatible with your teams video editing talent (transparent .mov's and .mogrt templates)
- Save time trying to figure it out on your own through endless YouTube tutorials
- Re-use these assets until you are looking for a brand refresh
Why you'll love it
Branded Motion Toolkits
I need this
What's included
- You're ready to tell your story through the power of a strategy-driven animated video.
- You want to expand your reach through Increased brand awareness, website traffic & conversion.
- You're ready to rumble with vulnerability & dive deep into the heart of your business or organization to reach your audience in a way that’s most authentic to you.
- You like my style. You've checked out my previous work.
- You are comfortable with my process & timeline, this is a good fit for you
- You are ready to invest a few weeks of your time into a collaborative, comprehensive design & animation process
Who this is for
A 30 - 90 sec animated video that explains what your company does or takes the viewer on a feature walkthrough of a product, service or service you offer. Thoughtfully crafted to captivate your audience with as much authenticity as your brand.
Timeline: 8 - 12 weeks
I need this
How it works
- Briefing & concept groundwork
- Design & Animation Direction
- Script writing (or guidance on how to write your own)
- Voiceover
- Storyboard
- Illustration & Design
- Animation
- Sound Mixing
- 1 x 30-90 sec 1920x1080 h.264
- 1 x 15-20 sec social cut down
Included
I need this
Why you'll love it
Schedule
- To ensure a seamless design process, all brand content (brand style guide, images, logos + other assets, etc.) are due the Monday prior to your start date (1 full week prior).
- We'll have a Kick-off Call the Wednesday prior to your start date to review your content and answer any questions.
How it works
Week 2 - 3: Script writing
Week 3 - 4: Storyboards
Week 5 - 6: Design + illustration
Week 6 - 7: Animation
Week 8: Sound Mixing
*explainer video timelines are dependant on locking each phase before moving onto the next one to keep the project on time and on budget.
Back
I need this
Schedule a call to get an accurate quote based on your goals & scope.
Your Investment
- Stand out in the marketplace with animated content that's specifically designed for your goals and brand aesthetic
- Improve brand credibility with professional animations
- Boost brand recall & awareness
- Simplify complex ideas with visual solutions that are easy to digest for your target audience.
- Explainers are strategically long enough to provide an overview, but short enough to leave your audience wanting more.
Why you'll love it
Animated explainer video
See Case Study →
In the first month after this video's launch, it received 82k views on Instagram, 120k views on YouTube, and over 300k website hits.
Arc'teryx Used Gear
let's chat about your project →
See Case Study →
Custom Animated Holiday Card
Have a project that doesn't quite thrive in the box?
Let's schedule a call and chat about what you have in mind & what your goals with the piece are.
Custom Motion Projects
Custom Timeline + Pricing
faqS
What does working with you look like?
We first start with a Discovery call where I'll ask you a few questions about your goals/brand/vision/budget/scope to see if what I have to offer is the right solution for your problem. If we align, I'll send you a proposal outlining what I understand your main goal to be, the product you've chosen to achieve your goals, along with a project estimate & detailed workback schedule.
Next is a 50% deposit or full payment to book your spot. Once I have that we'll get started with a kickoff meeting where we deep dive into your brand, concept & direction. I love coming to the table with an outside perspective of your brand and push the bounds of where your brand can go as well as suggest some solutions to get there.
You know your brand best, so I'll lean into your guidance of what ideas resonate and what don't. We continue to eliminate and refine as we move down the pipeline.
As we travel through the various milestones, we'll lock the others behind us and avoid moving backwards both for time and cost efficiency. I'll keep you in the loop the whole way using a variety of collaborative platforms like Milanote, ClickUp, Frame.io & Slack so the project keeps on track, and your never left guessing.
Once we get to final delivery day you can break out the tailgate beers and revel in the stoke that is surrounding your vision brought to life. Congrats! You've earned it ;)
How much time do you need from me?
Your input is so so so important to the success of the project. Generally, your time is greater at the beginning of the project. As I get to know your brand & goals, your time needed will be less once we have the concept, script & style locked.
What are the general timelines for animation projects?
What does the animation process look like?
- Concept & Direction
- Scripting & Voice Over
- Storyboard
- Design
- Animation
- Sound Mixing
Can I get my animation is less time?
I offer condensed timelines for a rush fee to my returning clients or clients recommended to me by a colleague. It takes at least one motion project to understand the motion process, and it also takes me time to learn a new brand.
Those who have worked on motion projects understand how important their involvement is to the overall success of the project. If a project feels tight but we are all dialed and working together as a team, we can all show up as our best creative selves. I find new-to-motion clients have the learning curve of getting to know the motion process on top of the tight deadlines - and I have yet to find success with this scenario.
Do you provide the branding?
No, I don’t create the branding from scratch. I take your existing brand assets and animate those assets for you to use. I add to your brand designs with animated backgrounds, animated stickers and other elements based off of your current branding.
If you are thinking of re-branding, I'm happy to collaborate with your brand designers during the process to incorporate motion into the overall picture.
What are the file types that I'll receive?
It depends on the project and your teams capabilities, we will talk about this at the beginning of the project to ensure the right file is being delivered.
Video - .mp4
Animated Assets - .mov & .mogrt templates
Web animations - Lottie, Webm or GIF
Animated Social Templates - .mov, and either .mogrt or canva
What is a .mogrt template?
MOGRT stands for Motion Graphics Template.
MOGRTs are powerful tools for video editors using Premiere Pro , allowing them to quickly and efficiently use prebuilt text and graphics in their projects without extensive knowledge of After Effects.
It allows editors more control to populate content making them a great solution for both animated social ads and many parts of a branded motion toolkit.
Can I use the social templates in Canva?
The Social templates can be built in Canva for you to edit - it is one of three deliverable options we'll discuss at the beginning of the project (MOGRT templates & Modeck are the other two)
Do you take on custom projects?
Yes! Feel free to shoot me an email or schedule a project inquiry call to see if I'm the best person to help you reach your goals, and if not I'm happy to recommend someone who is.
Schedule a call
First motion project?
Let me walk you through.
Seasoned Veteran? Let's get crackin'!
First motion project?
Let me walk you through.
Seasoned Veteran?
Let's get crackin'!
Ready to get your brand in motion?
